I agree 100% with Mathew Ingram, the writer of this article.
I personally do not see what Jeff Zucker’s case is. He tried to make deal with the market dominating Apple Computers and he didn’t get what he wanted. Maybe he should go back and read the fine print over. After all, Jeff Zucker is the same guy who tried to pitch that the 911 plane crashes were a hoax! DUMBASS!
If Jeff Zucker felt as though Apple was wrecking the music and video world, when he signed a deal with them in the first place.
Sounds to me like someone is jealous and wants a bigger piece of the cut. If you network takes that kind of stance against Apple, why are they trying to associate themselves with Apple? It all comes down to money!
The only thing I respect about Jeff Zucker is having the stones to try and stand up to Steve Jobs. ( Although these huge stones may be the result of utter stupidity!) The chief executive of NBC, recently pulled its TV episodes from iTunes, complaining in a recent interview at the University of Syracuse about how little revenue the network from Apple.
NBC’s lashing out at Apple was one of the only imperfections on Apple’s pristine record of market domination. Zucker accused Apple of shortchanging them in revenue.
In an interview, Zucker described how little NBC got from the deal, $15-million in revenue in a year as reported by the network. Zucker classified Steve Jobs as a notorious control freak, well I guess in order to be worth 3 Billion dollars you kind of need to be in control. Zucker accuses Jobs of refusing to budge on the fixed-pricing model for iTunes shows. Currently, Steve Jobs and Apple are responsible for 70% of all legal music downloads, bringing Apples total net worth to a “tune” (haha get the pun?!) of over $100 BILLION!
Jeff Zucker blamed the computer company for “killing the music industry in terms of pricing,” and for threatening to do the same to the video business. (which he is a part of… interesting!) I think Apple has saved the music industry from the vast www. Until iTunes got involved, the record labels were wondering aimlessly all over the web as CD sales plummeted and everyone began to participate in illegal downloading.
Although iTunes makes huge profits from the music business, there’s no question the industry has made far more from iTunes than it would ever have been able to make by itself in the online world with illegal downloading.
Zucker then proceeded to complain that Apple refused to pay NBC a cut of its iPod hardware sales. His argument was that “Apple had sold millions of dollars worth of hardware off the back of our content.” NBC primary reason from separating itself from Apple was a result of Apple refusing to pay a portion of its hardware sales to the network. I am pretty sure NBC isn’t responsible for increased sale for iPods. How many people do you know run out and say I am going to buy an iPod because I can watch NBC content on it! That is straight up bullshit. Apples catchy commercials like the following below are the reason for its popularity and success, not NBC. Steve Jobs and his marketing people are very smart in targeting the iPod to a ounger crowd by the use of commercials like the following:
All I have to say is good luck to Jeff Zucker and his new plan of action. Judging by his arguments the judge will just plug in his iPod and laugh his way out of the courtroom.
The following is a link to some of the interview from Zucker.
http://www.appleinsider.com/articles/07/10/29/nbc_chief_says_apple_destroyed_music_pricing.html
This is some background information on Steve Jobs that is very interesting.
http://www.forbes.com/static/bill2005/LIRHEDB.html
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment